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Conference Operational Index

Conference Operations Readiness Index - 5-Minute Diagnostic Tool

Know where your conference is exposed before the risk becomes visible.

The Conference Operations Readiness Index helps you see what's actually exposed, what to stabilize first, and whether PSG is the right next step. Five minutes. Seven operational categories. One honest map.
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A 5-minute assessment for brands planning high-stake events

The Conference Operations Readiness Index gives you a practical view of where your conference stands today.

You will score your event across the seven operational categories that determine whether a conference is stable, exposed, or at risk.

Timeline & Planning and Horizon
Internal Capacity & Resources
Hotel & Venue Strategy
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Post-Event Intelligence
At the end, you will see your overall readiness score, your weakest category, and a recommended next step based on your event’s current exposure level.

YOU WILL LEAVE WITH A CLEARER ANSWER TO ONE QUESTION:

WHAT NEEDS ATTENTION FIRST?

Conference Operations expert

WHY PSG EVENTS BUILT THIS?

BECAUSE “WE HAVE IT HANDLED” IS NOT A STRATEGY.

PSG Events works with organizations planning complex, high-stakes conferences where budget, vendors, hotel, AV, timelines, and internal capacity all have to move together.
The Conference Operations Readiness Index was created to help leaders see the gaps earlier — before they become expensive, visible, or reputation-impacting.

It is the same kind of operational lens PSG Events brings to enterprise conference planning, Event Forensics™, and high-pressure stabilization work.

Built from PSG Events' experience supporting complex conferences, forensic event reviews, and enterprise teams managing high-value meetings and events.

 

"Magdalena is hard-working, superb at relationship management, great with details while still seeing the whole picture."

Jody S., PMP 

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Founded in 2019 · 20+ years in meetings and events · Featured in MeetingsNet, Smart Meetings, Skift and VoyageDallas · 2021 Smart Women in Meetings Award recipient

Magdalena Bonnelly

Magdalena Bonnelly

CEO & Founder

Planning a conference should not feel like guessing.

I built PSG Events because too many marketing and event leaders inherit complex conferences without a clear operational map. The vendors may be in motion, the date may be set, and leadership may expect a polished experience — but behind the scenes, the team is often carrying more risk than anyone has named.

This diagnostic is designed to give you that language.

In five minutes, you will see where your conference is strongest, where it is most exposed, and what kind of support would actually help.

Whether you bring PSG Events in or not, you will leave with a clearer view of what needs attention first.

— Magdalena Bonnelly
Founder, PSG Events

“Lena and her team turned a chaotic conference into a strategic asset. They asked the questions our internal team did not know to ask.”

Christine P.
Director of Conferences and Events

"Magdalena brings a unique blend of strategic thinking and operational excellence to every project"

Mandy B.
Event Specialist & Digital Creator

"It was truly a pleasure working with Magdalena, as she takes great care in crafting strategic and relevant message, ..., and is very receptive to collaborating throughout the process"

Hayley Decker
Global Marketing Comms

Conference Operations Readiness Index

Frequently Asked Questions

How long does the diagnostic take?

About five minutes. You will answer questions across seven operational categories, including timeline, budget, vendors, hotel, AV, internal capacity, and post-event intelligence.

What do I get at the end?

You will receive your overall readiness score, category-level results, your weakest operational area, and a recommended next step based on your event’s current exposure level.

Do I have to book a call to see my score?

No. Your score is shown at the end of the diagnostic. If your results suggest PSG may be able to help, you will see an optional next step.

Who is the Conference Operations Readiness Index for?

This diagnostic is for marketing leaders, event owners, executive teams, and conference stakeholders responsible for high-stakes meetings, summits, user conferences, annual meetings, or multi-vendor events.

It is especially useful if your event is within the next 12 months, your internal team is stretched, or you are unsure where the biggest operational risk sits.

Is this only for conferences in crisis?

No. The diagnostic is useful whether your event is behind, stable, or still in early planning. If the event is urgent, your result will point toward stabilization. If the event is farther out, your result may point toward planning, operations, benchmarking, or Event Forensics™.

Is my information confidential?

Yes. Your responses are used to generate your diagnostic result and help PSG Events understand your event context. Your information is not shared or sold.

Ready to see where your conference is most exposed?

Take the Conference Operations Readiness Index and get a clear score, category breakdown, and recommended next step in five minutes.

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